ConvertKit vs Loops
The ultimate side-by-side head-to-head analysis for 2026.
Short answer
- Price: not directly comparable — ConvertKit is from $9/user/mo, Loops is free tier available.
- How to start: ConvertKit is from $9/user/mo, Loops is free tier available.
These lines are generated from the pricing we track, not from a paid placement. We do not publish a quality score, because we do not have one we can stand behind. They cannot tell you which tool fits your workflow — the sections below are there for that. How we score tools.
ConvertKit
Loops
Category
Marketing
Marketing
Base Price
$9/user/mo
Free tier
Public API
Yes
Yes
Mobile app
No
No
Open source / self-hostable
No
No
SSO (SAML)
No
Yes
Choose ConvertKit if:
Blogger, YouTubers, and Professional Creators.
Choose Loops if:
Software companies that want one tool for product and marketing email.
ConvertKit: pros & cons
- Simple Automations: The most intuitive visual funnel builder in the market.
- Creator Network: Benefit from an internal network of other creators who can recommend you.
- High Deliverability: Known for making sure your emails actually land in the inbox.
- Commerce Ready: Sell digital products and subscriptions directly within your emails.
- Basic Editor: Its email designer is very minimalist and not meant for highly visual layouts.
- Pricing: Can be expensive compared to MailerLite or Beehiiv as your list grows.
- Reporting: Analytical dashboards are less detailed than some enterprise competitors.
Loops: pros & cons
- Clean developer experience
- Transactional and campaign email together
- Simple, readable pricing
- Younger than established providers
- Fewer advanced segmentation features
- Smaller deliverability track record
Our verdict on ConvertKit
The best email platform for those looking for powerful automation without the corporate headache.
Our verdict on Loops
Pleasant to work with. Very large senders should still test deliverability carefully.