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Ecwid

Add a store to any existing website.

What it is

Ecwid adds a store to an existing website, working as a widget rather than replacing your site. It suits a business that already has a site it does not want to rebuild: the catalogue and checkout drop into the existing pages. The limit is that your storefront is only as good as the site hosting it, and deep commerce customisation is not on offer.

Ecwid pricing

Ecwid publishes 2 plans. Paid tiers start at $5/mo.

Ecwid plans and published prices, taken from the vendor’s pricing page.
PlanPriceWhat the vendor’s page says
Starter$5/moStarter $5/month: 10 products
Venture$35/mo billed annuallyVenture $35/month or $29 yearly: 100 products, Instagram and Facebook selling, live chat support

Prices read from the vendor's own pricing page on 2026-09-08. Vendors change plans without notice — check the source before you budget. Source

Cheaper alternatives to Ecwid — same category, ordered by verified starting price.

Key features

  • Embeddable storefront

    Adds catalogue and checkout to an existing site without replacing it.

  • Multi-channel selling

    Syncs the same catalogue to marketplaces and social channels.

  • Hosted checkout

    Handles payment, tax and shipping calculation in the embedded cart.

Strengths and trade-offs

What works well

  • Adds commerce without rebuilding your site
  • Free tier for a few products
  • Works with most site builders

Where it falls short

  • Storefront is constrained by the widget model
  • Product limits per plan
  • Less control over checkout design

Who it is for

Businesses with a site they like that now need to sell a few things.

Pick it or skip it

Pick Ecwid if

  • Small sellers adding a shop to an existing website for $5/month (Starter, 10 products)
  • Shops up to 100 products that want Instagram and Facebook selling: Venture $35/month or $29 yearly
  • Businesses that want 0% transaction fees at every tier

Skip it if

  • You have more than 2,500 products: only Unlimited ($149/month) removes the cap
  • You need POS or more than 2 staff accounts below the Unlimited tier
  • You want a free trial period — the pricing page did not state one

Our verdict

The least disruptive way to add a store. Serious commerce deserves a proper platform.

Closest alternatives we track

Same category, ordered by verified starting price.

Frequently asked questions

How much does Ecwid cost?
Ecwid Starter is $5 a month for up to 10 products. Venture is $35 a month ($29 billed yearly) for 100 products, Business $65 ($49 yearly) for 2,500 products, and Unlimited $149 ($119 yearly) with no product cap and POS. Ecwid charges no transaction fees on any plan.
How much does Ecwid cost?
Ecwid publishes 2 plans: Starter at $5/mo, Venture at $35/mo billed annually. Every figure is read from the vendor's own pricing page; the pricing section above shows the source sentence for each tier.
Does Ecwid have a free plan?
Yes. Ecwid offers a free tier with limits; paid plans unlock higher usage or team features.
Who is Ecwid best for?
Businesses with a site they like that now need to sell a few things.
What are the closest alternatives to Ecwid?
In the same category we track Shopify, BigCommerce and WooCommerce. Each has its own review page with verified pricing, and the comparison links above show them side by side.
What are the main drawbacks of Ecwid?
The trade-offs we noted: Storefront is constrained by the widget model; Product limits per plan; Less control over checkout design.
When should you not use Ecwid?
Skip Ecwid if: You have more than 2,500 products: only Unlimited ($149/month) removes the cap; You need POS or more than 2 staff accounts below the Unlimited tier; You want a free trial period — the pricing page did not state one.

What we checked

  • Public APIOffers a documented API you can build against.Yes
  • Mobile appHas a native app for iOS or Android, not just a mobile website.Yes
  • Open source / self-hostableSource is open and the tool can be run on your own infrastructure.No
  • SSO (SAML)Supports SAML single sign-on on at least one plan.No

“Not checked” means exactly that — we have not verified it, and we do not guess.

Evidence and freshness

Status: Vendor pricing page verifiedReviewed: 2026-09-08

  • Ecwid — Pricing ↗

    Checked 2026-09-08 · Supports: Starter $5/month: 10 products, Venture $35/month or $29 yearly: 100 products, Instagram and Facebook selling, live chat support, Business $65 or $49 yearly: 2,500 products, marketplaces, phone support, 2 staff accounts, Unlimited $149 or $119 yearly: unlimited products, POS, unlimited staff; $0 transaction fees on all plans

Limit: Vendor pricing page was reviewed by an editor on this date; this record is not a ToolCompare benchmark. Prices and limits change.

Compare Ecwid with alternatives

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