Kajabi vs Podia
A source-aware comparison of pricing, documented capabilities and workflow fit.
Short answer
- Price: Podia is cheaper — $84/mo vs $143/mo.
- How to start: Kajabi is from $143/mo billed annually, Podia is from $84/mo.
- Where they differ: only Kajabi has public api and mobile app.
These lines are generated from the pricing we track, not from a paid placement. How we score tools.
What Kajabi is
Kajabi is an 'all-in-one' platform for educators and coaches. It replaces the need for separate course hosts, email tools, and page builders. Its primary strength is its 'sales funnel' capability, automating the entire process from a user seeing an ad to buying a course. It offers a premium experience for both the educator and the student.
What Podia is
Podia is an all-in-one platform for creators looking to sell online courses, digital downloads, and memberships. It replaces the need for a separate website builder, email marketing tool, and checkout system. Designed with simplicity in mind, Podia allows you to set up your entire digital storefront in a matter of hours. Its clean, professional interface and friendly customer support make it a favorite for educators and influencers who want to focus on their content rather than technical headaches.
Side by side
| Kajabi | Podia | |
|---|---|---|
| Category | Marketing | E-commerce |
| How to start | $143/moverified | $84/moverified |
| Public API | Yes | No |
| Mobile app | Yes | No |
| Open source / self-hostable | No | No |
| SSO (SAML) | No | No |
| Visit | Kajabi ↗ | Podia ↗ |
Some links on this page earn us a commission if you sign up. It never changes a price you pay, a verdict we publish, or the order tools appear in.
What Kajabi is built to do
- Blueprints
- Proven, ready-made structures for building courses and communities.
- Sales Funnels
- Manage your entire sales process through one-click automated pipelines.
- Kajabi AI
- Draft your curriculum, page copy, and emails using built-in AI tools.
- Native Payments
- Earn immediately without needing external integrations via their own system.
What Podia is built to do
- Digital Downloads
- Sell PDFs, cheat sheets, and videos easily with instant delivery.
- Course Builder
- Create beautiful, structured online courses with video and quiz support.
- Email Marketing
- Send broadcasts and automated sequences to your entire customer list.
- Webinars
- Host live events and sell tickets directly through your storefront.
Choose Kajabi if
- Education businesses already earning, where one platform replaces four subscriptions
- Creators who want courses, email, payments and a site without stitching tools together
- Trying it properly: a full month free
Skip Kajabi if
- You are starting out — Basic is $143/mo billed annually ($179 monthly), before you sell anything
- You use an outside payment provider: Kajabi adds 2% on Basic on top of card fees
- You have a wide catalogue: Basic caps at 5 products, 2,500 contacts and 2 admin users
Choose Podia if
- Creators selling courses, downloads and memberships from one flat-priced site
- Anyone who wants to test the whole product first — there is a 30-day full-feature trial
- Sellers with enough volume that dropping the 5% cut pays for the higher tier
Skip Podia if
- You want a free plan — Podia has none; the entry tier is $42/mo
- You are on Mover and selling steadily: it takes a 5% cut on top of Stripe/PayPal's 2.9% + 30¢
- Your sales are occasional; a flat $42/mo before any revenue is a lot of runway
Evidence and freshness
Where a claim on this page comes from a vendor page, it is linked here.
Kajabi: pros & cons
- All-in-One: Courses, newsletters, site, and payments all on one single bill.
- Advanced Automation: Take actions (like emails) based on specific student behavior.
- Mobile App: Students can watch your courses via a dedicated, branded mobile app.
- Premium UX: The most professional-looking platform in the online education space.
- Price: The starting price point is significantly higher than most competitors.
- Design Constraints: Can be restrictive for very unique website design needs.
- Learning Curve: Setting up the entire system takes time because of its vast features.
Podia: pros & cons
- Ultra Simple: One of the easiest platforms to set up and start selling.
- No Transaction Fees: You keep all your earnings on most paid plans.
- All-in-One: Includes email marketing and site building in one subscription.
- Great Support: Known for having some of the most helpful human support in the industry.
- Limited Customization: You cannot change every detail of your site's design.
- Basic Funnels: Marketing automation features are less advanced than Kajabi.
- No Community App: Lacks a dedicated mobile app for student engagement.
Our verdict on Kajabi
Everything an education business needs in one place, priced for people already earning from courses.
Our verdict on Podia
Enough features to sell courses and memberships without the setup burden of a larger platform.
Published plans, side by side
Every figure below was read from the vendor's own pricing page and is shown with the sentence it came from. Where a vendor publishes no plan prices, we say so rather than guess.
Kajabi
- Basic$143/mo billed annually
Basic $143/month annual, $179 monthly
- Growth$199/mo billed annually
Growth $199/month annual, $249 monthly
- Pro$399/mo billed annually
Pro $399/month annual, $499 monthly
Podia
- Shaker$84/mo
Shaker $84/mo with no Podia fees
- Earthquaker$150/mo
Earthquaker $150/mo with no Podia fees
Kajabi vs Podia: common questions
- Is Kajabi cheaper than Podia?
- Podia is the cheaper entry point at $84/mo, against $143/mo billed annually for Kajabi. Both figures come from the vendors' own pricing pages.
- Does Kajabi or Podia have a free plan?
- Kajabi has no free plan listed, while Podia has no free plan listed.
- Which is cheaper once you start paying, Kajabi or Podia?
- Podia has the cheaper first paid step: Shaker at $84/mo, against Basic at $143/mo billed annually for Kajabi. Both figures come from the vendors' own pricing pages.
- What is the difference between Kajabi and Podia?
- On the criteria we check, only Kajabi has public api and mobile app. The table above lists every criterion side by side.