Fathom Analytics vs StatCounter
A source-aware comparison of pricing, documented capabilities and workflow fit.
Short answer
- Price: not directly comparable — Fathom Analytics is pricing not verified, StatCounter is pricing not verified.
- How to start: both are pricing not verified.
- Where they differ: only StatCounter has mobile app.
These lines are generated from the pricing we track, not from a paid placement. How we score tools.
What Fathom Analytics is
Fathom Analytics is privacy-first web analytics with no cookies and EU data isolation options. No cookies means no consent banner in many jurisdictions, and the whole report fits on one page. The flip side is deliberately limited depth: no user-level funnels or cohort analysis, because it does not keep that data.
What StatCounter is
StatCounter provides simple visitor analytics with a long history and a usable free tier. It reports visits and paths simply, and the free tier is enough for a small site that just wants to know what happened. It has not kept pace on product analytics, so anything involving funnels or cohorts belongs elsewhere.
Side by side
| Fathom Analytics | StatCounter | |
|---|---|---|
| Category | Marketing | Marketing |
| How to start | Not verifiednot a monthly price | Not verifiednot a monthly price |
| Public API | Yes | not checked |
| Mobile app | No | Yes |
| Open source / self-hostable | No | not checked |
| SSO (SAML) | No | not checked |
| Visit | Fathom Analytics ↗ | StatCounter ↗ |
What Fathom Analytics is built to do
- Cookieless tracking
- Measures traffic without cookies or personal identifiers.
- Single-page dashboard
- Presents the whole report on one screen rather than a console.
- EU data isolation
- Offers processing routed through EU-owned infrastructure.
What StatCounter is built to do
- Visitor log
- Lists individual visits with referrer, location and path.
- Page and referrer reports
- Ranks entry pages and traffic sources over time.
- Long data history
- Retains historical reporting on paid tiers.
Choose Fathom Analytics if
- Site owners who want honest numbers without a consent banner.
Choose StatCounter if
- Small sites wanting basic visitor stats without complexity.
Evidence and freshness
Where a claim on this page comes from a vendor page, it is linked here.
Fathom Analytics: pros & cons
- No cookies, simplifying consent
- Fast, lightweight script
- Simple dashboard anyone can read
- Fewer features than full analytics platforms
- No free tier
- No user-level journeys by design
StatCounter: pros & cons
- Simple and quick to read
- Free tier for small sites
- Visitor-level detail
- Log limits on the free plan
- Interface is dated
- Fewer features than modern analytics
Our verdict on Fathom Analytics
Directly comparable with Plausible; pick on price and data residency, since capability is close.
Our verdict on StatCounter
Old-fashioned and functional. Privacy-focused alternatives are more current.