How much does Fathom Analytics cost?

Fathom prices on average monthly page views: $15 for up to 100,000, $25 for 200,000, $45 for 500,000, $60 for 1,000,000, $100 for 2,000,000, $140 for 5,000,000, $200 for 10,000,000, $290 for 15,000,000, $380 for 20,000,000 and $470 for 25,000,000, with custom pricing above that. Switching to yearly billing gives 2 months free. There is a 7-day free trial but no free plan. All pricing is in USD and events count towards your page view total.

What is included at every Fathom plan level?

Every plan includes 50 sites, 100% data ownership, no cookie banner requirement, unlimited email reports, full analytics history while subscribed, unlimited CSV data exports and privacy law compliance. Extra sites are sold in packs of 50 for $10/month. The plan you pick changes only the page view allowance, not the feature set.

What are the main drawbacks of Fathom Analytics?

The trade-offs we noted: Fewer features than full analytics platforms; No free tier; No user-level journeys by design.

When should you not use Fathom Analytics?

Skip Fathom Analytics if: You need a free tier — Fathom states plainly that it does not offer one, because subscription fees are what pay for the product instead of selling data; You send a lot of custom events: events count towards your monthly page view allowance, so they push you up the pricing ladder; You want a sales call or a live demo before buying; Fathom does not offer either, only a 7-day trial and a walkthrough.

Marketing

Fathom Analytics

Simple privacy-first analytics.

What it is

Fathom Analytics is privacy-first web analytics with no cookies and EU data isolation options. No cookies means no consent banner in many jurisdictions, and the whole report fits on one page. The flip side is deliberately limited depth: no user-level funnels or cohort analysis, because it does not keep that data.

Fathom Analytics pricing

Fathom Analytics does not publish a plan ladder we could verify. Pricing not verified.

Prices read from the vendor's own pricing page on 2026-09-09. Vendors change plans without notice — check the source before you budget.

Key features

Cookieless tracking
Measures traffic without cookies or personal identifiers.
Single-page dashboard
Presents the whole report on one screen rather than a console.
EU data isolation
Offers processing routed through EU-owned infrastructure.

Strengths and trade-offs

What works well

No cookies, simplifying consent
Fast, lightweight script
Simple dashboard anyone can read

Where it falls short

Fewer features than full analytics platforms
No free tier
No user-level journeys by design

Who it is for

Site owners who want honest numbers without a consent banner.

Pick it or skip it

Pick Fathom Analytics if

Site owners who want privacy-first analytics with no cookie banner: pricing starts at $15/month for up to 100,000 monthly page views and every plan includes 50 sites
Agencies and multi-site operators — 50 sites are included at every tier and extra sites come in packs of 50 for $10/month
Anyone who wants predictable cost as traffic grows: the ladder is published in full, from $15 at 100K page views to $470 at 25M, with custom pricing above that

Skip it if

You need a free tier — Fathom states plainly that it does not offer one, because subscription fees are what pay for the product instead of selling data
You send a lot of custom events: events count towards your monthly page view allowance, so they push you up the pricing ladder
You want a sales call or a live demo before buying; Fathom does not offer either, only a 7-day trial and a walkthrough

Our verdict

Directly comparable with Plausible; pick on price and data residency, since capability is close.

Frequently asked questions

How much does Fathom Analytics cost?: Fathom prices on average monthly page views: $15 for up to 100,000, $25 for 200,000, $45 for 500,000, $60 for 1,000,000, $100 for 2,000,000, $140 for 5,000,000, $200 for 10,000,000, $290 for 15,000,000, $380 for 20,000,000 and $470 for 25,000,000, with custom pricing above that. Switching to yearly billing gives 2 months free. There is a 7-day free trial but no free plan. All pricing is in USD and events count towards your page view total.
What is included at every Fathom plan level?: Every plan includes 50 sites, 100% data ownership, no cookie banner requirement, unlimited email reports, full analytics history while subscribed, unlimited CSV data exports and privacy law compliance. Extra sites are sold in packs of 50 for $10/month. The plan you pick changes only the page view allowance, not the feature set.
Who is Fathom Analytics best for?: Site owners who want honest numbers without a consent banner.
What are the main drawbacks of Fathom Analytics?: The trade-offs we noted: Fewer features than full analytics platforms; No free tier; No user-level journeys by design.
When should you not use Fathom Analytics?: Skip Fathom Analytics if: You need a free tier — Fathom states plainly that it does not offer one, because subscription fees are what pay for the product instead of selling data; You send a lot of custom events: events count towards your monthly page view allowance, so they push you up the pricing ladder; You want a sales call or a live demo before buying; Fathom does not offer either, only a 7-day trial and a walkthrough.

What we checked

Public APIOffers a documented API you can build against.Yes
Mobile appHas a native app for iOS or Android, not just a mobile website.No
Open source / self-hostableSource is open and the tool can be run on your own infrastructure.No
SSO (SAML)Supports SAML single sign-on on at least one plan.No

“Not checked” means exactly that — we have not verified it, and we do not guess.

Evidence and freshness

Status: Vendor pricing page verifiedReviewed: 2026-09-09

Fathom Analytics — Pricing ↗
Checked 2026-09-09 · Supports: $15/m up to 100,000 monthly page views; $25/m 200,000; $45/m 500,000; $60/m 1,000,000; $100/m 2,000,000; $140/m 5,000,000; $200/m 10,000,000; $290/m 15,000,000; $380/m 20,000,000; $470/m 25,000,000; custom above 25,000,000, All plans include: 50 sites, 100% data ownership, no cookie banners required, unlimited email reports, full analytics history while subscribed, unlimited CSV data exports, privacy law compliance, Extra sites in packs of 50 for $10/month, 7-day free trial; no free plan — stated explicitly, Switch to yearly for 2 months free; all pricing in USD, renews automatically, Events count towards monthly page views, No sales calls or live demos offered

Limit: Vendor pricing page was reviewed by an editor on this date; this record is not a ToolCompare benchmark. Prices and limits change.

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