Does Kajabi work with Mailchimp?

What Kajabi is built to do

Blueprints

Proven, ready-made structures for building courses and communities.

Sales Funnels

Manage your entire sales process through one-click automated pipelines.

Kajabi AI

Draft your curriculum, page copy, and emails using built-in AI tools.

Native Payments

Earn immediately without needing external integrations via their own system.

What Mailchimp is built to do

Customer Journeys

Intelligent automation maps that change based on your customers' behavior.

Predictive Analytics

Use AI to predict which customers are most likely to purchase again.

Creative Assistant

Get design suggestions that automatically use your brand's colors and logos.

Content Optimizer

Receive text and layout suggestions to improve your email open and click rates.

Choose Kajabi if

• Education businesses already earning, where one platform replaces four subscriptions
• Creators who want courses, email, payments and a site without stitching tools together
• Trying it properly: a full month free

Skip Kajabi if

• You are starting out — Basic is $143/mo billed annually ($179 monthly), before you sell anything
• You use an outside payment provider: Kajabi adds 2% on Basic on top of card fees
• You have a wide catalogue: Basic caps at 5 products, 2,500 contacts and 2 admin users

Choose Mailchimp if

• Very small lists: up to 250 contacts and 500 sends a month on Free with 1 seat
• Small businesses starting on Essentials at $13/month for 500 contacts with 3 seats and 10x sends
• Marketing teams that want templates, automations and reporting in one familiar product

Skip Mailchimp if

• Your list grows fast — prices step up with contact count, and the listed prices are for 0–500 contacts
• You need more than 5 seats without Premium, which starts at $350/month
• You mainly send transactional email; Mailchimp's marketing plans are priced for campaigns

Kajabi: pros & cons

• All-in-One: Courses, newsletters, site, and payments all on one single bill.
• Advanced Automation: Take actions (like emails) based on specific student behavior.
• Mobile App: Students can watch your courses via a dedicated, branded mobile app.
• Premium UX: The most professional-looking platform in the online education space.
• Price: The starting price point is significantly higher than most competitors.
• Design Constraints: Can be restrictive for very unique website design needs.
• Learning Curve: Setting up the entire system takes time because of its vast features.

Mailchimp: pros & cons

• Ease of Entry: The most user-friendly interface for starting with email marketing.
• Ready Templates: Includes hundreds of professional designs for every industry.
• AI Support: Benefit from an AI assistant for design and copywriting advice.
• Huge Integration: Speaks directly with Shopify, WordPress, and hundreds of other apps.
• Price Hikes: Costs rise quite aggressively as your subscriber list grows.
• Advanced Automation: May not be as deep as ActiveCampaign for very complex funnels.
• Free Tier Shrinkage: Sending limits on the free plan have been reduced in recent years.